Glossary
Schema markup
Definition
Schema markup is structured data added to a page so machines can read its meaning, not just its text.
The types that matter here
FAQPage for question blocks, Dataset for statistics, DefinedTerm for dictionary entries, WebApplication for tools, BreadcrumbList for hierarchy and Article for long-form.
Structured data has moved from a nice-to-have to a requirement for AI citation.
More terms
Algorithmic feed
A feed ordered by predicted engagement rather than chronology.
Loot box
A randomised in-game reward bought with real or virtual currency.
Crude birth rate
Births per 1,000 people per year, without adjusting for the age structure…
Net migration rate
Immigrants minus emigrants per 1,000 people per year.
Youth dependency ratio
The number of people under 15 per 100 people of working age.
Pupil-teacher ratio
The number of pupils per teacher in a school system.