Child Advertising Rules
What the rules actually allow by region and age, including the restriction that attaches to the audience reached rather than the one intended.
Behavioural advertising to under-13s is restricted across most major markets, and the rule people miss is that the restriction usually attaches to the audience actually reached rather than the audience intended.
Child Advertising Rules
Frequently asked
Is the Child Advertising Rules free?
Yes. Every tool on AlphaBetaMinds is free, needs no account and has no usage limit.
Does this tool store what I type?
No. It runs entirely in your browser. Your inputs are never sent to our server, and nothing is logged.
How accurate is it?
It uses the McCrindle generation boundaries (Gen Alpha 2010–2024, Gen Beta 2025–2039) and UN World Population Prospects vital rates. Sources and formulas are on our methodology page.
Can I use the result in an article or report?
Yes, with a credit and a link back to this page. See our terms of use for the full licence.
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