Addressable Cohort by Country
The reachable Generation Alpha or Beta audience in one market, after connectivity and age filters.
A 62 million cohort at 93% internet use with a nine-year age band gives an addressable audience of about 35 million and 19 million reachable households — 56% of the cohort rather than all of it.
Addressable Cohort by Country
Frequently asked
Is the Addressable Cohort by Country free?
Yes. Every tool on AlphaBetaMinds is free, needs no account and has no usage limit.
Does this tool store what I type?
No. It runs entirely in your browser. Your inputs are never sent to our server, and nothing is logged.
How accurate is it?
It uses the McCrindle generation boundaries (Gen Alpha 2010–2024, Gen Beta 2025–2039) and UN World Population Prospects vital rates. Sources and formulas are on our methodology page.
Can I use the result in an article or report?
Yes, with a credit and a link back to this page. See our terms of use for the full licence.
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